To achieve this goal, Ho Chi Minh City’s Department of Tourism will implement a range of synchronized solutions, focusing on enhancing management quality and services.

Specifically, the Department will refine tourism policies, introduce new tourism products from the competition for designing tour programs to celebrate the 50th anniversary of the liberation of the South, actively promote communication, and strengthen digital applications. It is expected that by 2025, the city will have completed a tourism app and a 3D 360-degree tourism map linked to regional connectivity.

River tourism is being promoted (Photo: Thu Trang)

The city will also continue to diversify tourism types, especially developing night tourism products to increase competitiveness, attract more tourists, increase spending, and prolong their stay. Additionally, designing promotional tourism programs with discounts during Tet and April 30th holidays, investing in festivals and events with high attractiveness and economic value. The tourism industry will enhance domestic and international tourism promotion activities, striving for “one event per month.”

In 2024, Ho Chi Minh City attracted more than 45 million domestic and international tourists, with a total revenue of over VND 190,000 billion. Tourism products and events continue to be upgraded and enhanced, with many creative and culturally and historically valuable products that characterize the city, receiving positive responses from locals and tourists.

People and tourists participate in the 2024 Water Festival (Photo: Ho Chi Minh City Department of Tourism)

Notably, Ho Chi Minh City’s tourism industry has also received prestigious international awards. According to CN Traveller magazine, the city was ranked among the top 25 destinations to visit in 2025 across all seven continents.

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