Patriotism at the Core of Development
Following the success of the Unified Visa card, NCB continues to launch the Visa Platinum Pride during the country’s festive 80th National Day celebrations, affirming its pioneering position in developing innovative financial products associated with the love and pride of being Vietnamese.
The Pride card features distinctive Vietnamese characteristics with a vibrant red color, reminiscent of the national flag, and intricate golden-brown patterns designed exclusively in two versions: the Vietnam Pride version seamlessly blends history and culture, with the map of Vietnam – asserting sovereignty over islands and territorial integrity with the Hoang Sa and Truong Sa archipelagos prominently featured within the backdrop of cultural drum patterns; The limited-edition Grand Ceremony version commemorates the historic moment when President Ho Chi Minh read the Declaration of Independence at the Ba Dinh Square, marking the birth of the Democratic Republic of Vietnam in the joyous outburst of the entire nation, accompanied by the assertion, “Vietnam has the right to enjoy freedom and independence, and the fact has become a free and independent country.”

The NCB Visa Platinum Pride credit card is a special edition launched during the country’s 80th National Day celebrations.
Every detail has been meticulously crafted by the NCB team so that whenever you hold the Pride card, you deeply feel a sense of pride and warmth of patriotism in your heart, along with a desire to contribute to the nation’s development. Mr. Ta Kieu Hung, CEO of NCB, shared: “Patriotism and national pride always burn fiercely within every Vietnamese, serving as the strength and core for the country’s progress. We want to transform this cherished emotion into tangible values. The Pride card stands as a testament to this aspiration—both an exceptional financial product and a symbol that disseminates Vietnam’s image, history, spirit, and intellect to the international community.”
It is known that the Pride Visa card is the next product in the Pride series developed by NCB in 2025. Previously, NCB created a buzz during the 30th of April celebrations with the launch of the Unified Visa card, the first product in this series, just before the 50th anniversary of the country’s reunification (April 30, 1975 – April 30, 2025), attracting thousands of customers to apply for the card through NCB’s digital platform and hotline.
Exclusive Privileges, Global Convenience
A notable feature of the Pride card is its tailored system of benefits designed to provide the highest utility value while also embodying sacred spiritual values, honoring pride, and contributing to the dissemination of the country’s cultural and historical values to the community.
In addition to waiver of issuance and annual fees, Pride cardholders will immediately receive a welcome gift set imbued with the spirit of “I am Vietnamese” – a combo including a passport holder, luggage tag, and a convenient airtag. From now on, with the Pride card in hand and the accompanying luggage accessories, you will carry the image of your homeland wherever your travels take you around the globe. Especially, NCB offers a highly competitive foreign exchange conversion fee of only 1.5%, supporting customers on their international business trips or vacations with a convenient, safe, and cost-effective financial experience.

NCB consistently affirms its pioneering position in developing innovative financial products associated with the love and pride of being Vietnamese.
Pride cardholders will enjoy a 100% cash-back benefit on museum and national scenic spot ticket purchases, up to VND 200,000 per month, and up to 10% cash back on transactions during national holidays such as National Day, Hung Kings’ Festival, April 30-May 1, etc. This is a unique policy in the market, reflecting NCB’s spirit of companionship and dissemination of traditional national values. With these attractive cash-back policies, Pride cardholders can receive up to VND 5 million per month for eligible spending.
Additionally, for every million VND spent using the Pride card, NCB will automatically accumulate VND 3,000 into the customer’s charity wallet on the NCB iziMobile app. Customers can then transfer this amount to support the Vietnam Fatherland Front Central Committee, the Vietnam Red Cross Society, and NCB’s partner funds for charitable activities, spreading the spirit of sharing and solidarity among the Vietnamese people.
The Pride card is equipped with modern payment features such as contactless, online, and virtual card options, along with multi-layer security including OTP and 3D-Secure, and is accepted at millions of merchants worldwide. Customers can quickly apply for the card through NCB’s digital banking platform, NCB iziMobile, with an instant approval process, or directly at any NCB transaction point nationwide.
Beyond being just a card product, Pride serves as a bridge for each customer to spread patriotism and contribute to community building. Every purchase, every trip, and every experience with the Pride card carries a piece of Vietnam and makes a tangible contribution to fostering love for the homeland and benevolence. This unique combination of financial value with historical, cultural, and spiritual significance, personal benefit, and social responsibility represents a pioneering approach in the country’s new phase of development and aligns with NCB’s new strategic direction.
Along with the launch of the Pride card, NCB recently collaborated with Divo Tung Duong and musician Nguyen Van Chung to present to the public the music video “Vietnam – Pride for the Future” – a song specially composed to commemorate the 80th National Day. With touching lyrics and a melody that is both youthful and majestic, the song immediately topped multiple charts and became a powerful medium to inspire the community as we step forward into a new era.
The Spirit of August 19th: A Nation’s Aspiration for Strength and Prosperity
The Autumn of 1945. On the morning of August 19, the streets of Hanoi were awash with the vibrant hues of red and yellow as the Vietnamese flag fluttered proudly above. From the bustling avenues of Hang Dao, Hang Ngang, and Hang Duong, a sea of people marched in unison, their hands clutching banners and placards, while some beat drums, gongs, and horns in a jubilant chorus. Elderly citizens, leaning on their canes, walked alongside youthful vigor, their white áo dà i dresses a stark contrast to the red armbands of the self-defense forces. The rhythmic beat of drums and the resounding chants of “Long live an independent Vietnam!” filled the air. It was a festive atmosphere, akin to a grand celebration, yet it marked a pivotal moment in history—a general uprising where the people rose up to claim their rightful power and freedom.
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