East, West, and North Hanoi Have Peaked: Where’s the Next Hotspot?
Since 2022, Hanoi’s real estate market has entered an unprecedented price surge, with growth rates reaching double digits annually and sustaining over multiple years. According to Savills’ 2025 report, average primary apartment prices hit 91 million VND/m²—a 40% increase from the previous year. Primary villa prices doubled to 282 million VND/m², while townhouse prices rose 24% to 239 million VND/m², and shophouse prices reached 278 million VND/m².
In the West, North, and East districts, property prices remain at record highs. Premium apartments in central areas like Skyline Westlake, Westlake Residential, Noble Crystal Tay Ho, The Nelson, and Sun Feliza Suites now range from 130 to 200 million VND/m². In the West, The Matrix One Premium and FLC Hausman Premium are priced between 90 and 130 million VND/m². Northern projects such as Imperia Signature Co Loa and Lumière Prime Hills are listed at 110–130 million VND/m². These elevated prices have dampened demand and discouraged investors, who foresee limited future growth potential and shrinking profit margins. Consequently, liquidity in these areas is slowing, and capital is shifting elsewhere.
Southern Hanoi attracts investment with stable pricing
Last Wave Opportunity: Southern Hanoi’s Gateway
The South, where prices remain stable, is emerging as a focal point for investors. Its well-developed infrastructure ensures seamless connectivity to Hanoi’s city center, enabling efficient business operations and asset management. Former Thuong Tin district, in particular, thrives as a hub of over 126 traditional craft villages—renowned for specialties like Ha Thai lacquerware, Quat Dong embroidery, Thuy Ung horn combs, and Quan Ganh rice cakes. Additionally, large industrial zones such as Lien Phuong (18.8 ha), Ha Binh Phuong (41.6 ha), Duyen Thai (18.4 ha), Quat Dong (23.6 ha), and Quat Dong Expanded (43 ha) drive continuous labor migration, fueling robust commercial activity.
Where Are Investors Focusing in the South?
While land availability in the South is ample, prime locations near major transport routes, administrative centers, train stations, bus terminals, wholesale markets, and schools remain most sought-after. Investors increasingly favor integrated, multi-functional projects with modern planning, offering both peace of mind and long-term profitability. These developments not only cater to diverse resident needs but also position themselves as future regional trade hubs, setting new market trends.
Investors prioritize modern, integrated developments
As Southern Hanoi braces for year-end investment influx, HDMon Villas—a seasoned developer of modern urban complexes—is set to unveil a transformative 19-hectare commercial-residential project. Featuring shophouses, a shopping mall, social housing, administrative offices, sports facilities, cultural spaces, and a kindergarten, this master-planned community promises to redefine luxury living and become a new epicenter in the culturally rich, craft-centric former Thuong Tin district.
Major investors are already turning southward. Those who act swiftly will ride the next wave of opportunity!
Resale and New Condo Prices Surge Simultaneously
Soaring home prices, coupled with stagnant wage growth, have made saving for a down payment increasingly difficult, even for top earners.
Spotlight on Hanoi’s Year-End Apartment Projects: Sun Group Offers Units at $8,700/m², Long Biên Emerges as a Rising Star
In the latter half of 2025, Hanoi’s apartment market enters an unprecedentedly vibrant phase as a wave of new projects launch simultaneously, offering prices ranging from approximately 60 to 200 million VND per square meter.
Exciting News for Hanoi’s Condo Market: Anticipated Delivery of 46,600 Units Across 43 Projects in 2026–2027
Do Thu Hang, Senior Director of Research & Consultancy Services at Savills Hanoi, suggests that substantial supply could prompt price adjustments. However, she anticipates that such adjustments will be limited to areas with abundant land availability and underdeveloped infrastructure.
Affordable Capital Flows Offer Real Estate Recovery Opportunities, but Bubble Risks Persist – Insights from Dr. Nguyễn Văn Đính
According to Mr. Nguyen Van Dinh, Chairman of the Vietnam Association of Realtors, the opportunities presented by cheap capital come with the risk of a bubble, requiring investors and businesses to remain vigilant against speculative spirals.
Resurgent Demand for Real Estate Investment
With interest rates on deposits steadily declining over the past two years, investors are increasingly turning their attention back to the real estate market.
