“A Step Towards Home with Fenica: The Ultimate Residential Solution in Ho Chi-Minh City’s Northeast Infrastructure”

On October 10th, Fenica, a high-rise project located on Tran Quang Dieu Street in Tan Dong Hiep Ward, unveiled its concept "One Step Home," emphasizing its vision to create a convenient and well-connected living space tailored for young individuals.

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The event marked a strategic partnership signing ceremony with distribution partners and the management unit of the showhouse, heralding the phase of product realization and spreading new living values to the future community of residents.

“One Step Home” – The Lifestyle of the New Generation

The real estate market in the Northeast region of Ho Chi Minh City is entering an acceleration phase, fueled by a series of strategic infrastructure projects, from urban ring roads to inter-regional Metro networks. Among these, Di An (formerly Binh Duong) is emerging as a “new star,” reminiscent of Thu Duc a decade ago, when a wave of infrastructure investment sparked a period of rapid growth.

Key projects such as Ring Road 3, the Metro line from Thuan An to Thu Dau Mot, and inter-regional connection axes are becoming “golden catalysts,” transforming the Northeast region into a land of immense investment potential and a destination for tens of thousands of young families seeking a place to settle.

In this context, the emergence of Fenica—developed by the alliance of Dalat Realco (DLR) and Phoenix Project Investment Company—not only addresses the market’s demand for mid-range apartments but also symbolizes a modern, transparent, and sustainable lifestyle.

Fenica’s standout feature is its “One Step Home” concept, aimed at shortening the distance from the bustling city to a peaceful haven. At Fenica, residents need only one step to leave the hectic urban pace behind and enter a refined, convenient, and secure living space. Additionally, with Fenica, future residents are just one step away from realizing their dream of owning their first home. “One step” is also the distance to step out of the comfort zone and embrace investment opportunities at Fenica.

The project’s design embraces modern architecture, maximizing panoramic views of the Metro and Ring Road 3—two pivotal infrastructure symbols of the future city. Each apartment is intelligently laid out to capture natural light and breeze, creating a sense of urban living harmonized with nature.

What sets Fenica apart from most projects in the area is its product structure: over 85% of the apartments are compact, ranging from 1 to 2 bedrooms. While many projects focus on larger units, Fenica targets the market’s core demand: compact, convenient, affordable, yet luxurious. This is the segment many young individuals and families are seeking, meeting both living needs and offering high liquidity for investors.

Fenica’s project representative speaking at the event

At the concept launch event, the project representative shared: “Our vision is to create a Fenica space that is not just a residence, but a journey of living. Every resident stepping into this home will feel comfort, peace, and pride, as if each step brings them closer to their dream of a settled life. One step marks a new beginning, one step taken with confidence.”

“Handshake Partnerships” Enhancing Value for Customers

To bring the “One Step Home” concept to life, Fenica officially signed strategic partnerships with 8 prestigious distribution units, including Open Broker, Trend Realty, Ocean Realty, ERA Vietnam, Bring Home, Viet Sun, Saigon House, and Bre Land. These partnerships ensure Fenica reaches the right target audience, from young individuals seeking a home to investors hunting for asset opportunities.

Simultaneously, the project collaborates with Savista Holdings for showhouse management and operation. From day one, customers can step into a real-life model space to vividly imagine the Fenica lifestyle, make informed decisions, and feel confident about their dream home. This underscores the developer’s professionalism, meticulousness, and transparency in delivering tangible products to each customer.

Fenica officially signed partnerships with 8 prestigious distribution units to bring the project closer to customers

“Partnering with leading distribution partners and a showhouse management unit sends a clear message: Fenica is committed to long-term customer companionship, legal transparency, steady progress, and dedication to every experience,” the project representative affirmed.

Adding another layer of assurance, BIDV Bank has officially become the credit sponsor and project guarantor, making Fenica ownership more accessible and flexible. This also instills greater confidence in the project’s potential, backed by one of the Big4 banks.

Fenica is constructed by Phuoc Thanh Construction Joint Stock Company, with over 20 years of experience and a successful track record in major projects like Khai Hoan Prime, Setia Gardens Residences, Masteri Trinity Square, and Fiato Airport City. This promises to ensure construction quality and timely project delivery.

The concept launch and partnership signing event not only introduced customers to a product with a clear concept and high realization potential but also reaffirmed the developer’s commitment to long-term companionship with customers and investors. This lays the foundation for Fenica to rise as an iconic high-rise project at the gateway to Northeast Ho Chi Minh City.

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