In an interview with Tiền Phong, Mr. Nguyễn Văn Hậu, CEO of Asian Holding Real Estate JSC, expressed his disappointment as the company will not be offering Tết bonuses this year. Legal complications with their projects and a sluggish brokerage market have left Asian Holding with only modest “gifts of encouragement,” including Tết gifts and a year-end trip for employees.
Many real estate companies are struggling with Tết bonuses for their employees.
“We hope the market will stabilize next year. The company is preparing to launch a 300-villa project in Bà Rịa – Vũng Tàu, and we’re hoping for a warmer Tết next year,” said Mr. Hậu.
A survey by Tiền Phong reveals that most real estate companies in the Southern region are facing challenges, resulting in low or no Tết bonuses this year.
A leader of a real estate company based in Tân Bình District (Ho Chi Minh City) shared that, fortunately, the company met its 2025 revenue target and plans to offer at least one month’s salary as a Tết bonus. However, the company is hesitant to announce this due to uncertainties in the final weeks of the year.
According to this director, while this year’s bonuses are slightly better than Tết 2025, they pale in comparison to the booming real estate market era. Despite signs of recovery, many companies struggle to pay salaries, making a 13th-month bonus a notable achievement.
Explaining the delay in announcing bonuses, a leader of a real estate company in District 2 (Ho Chi Minh City) stated that, although the market is better than last year, companies are juggling cash flow to repay bank loans and bond maturities.
Every company wishes to reward its employees for their hard work, but current financial uncertainties make it difficult to commit to bonuses.
Northern real estate companies are also struggling with Tết bonus plans. A leader of a company in Cầu Giấy District (Hanoi) mentioned that their Tết 2026 bonus plan is under careful consideration. Despite some market segments showing signs of life, the company prioritizes cash flow for operations and legal project completion.
“We’re planning to offer half to one month’s salary as a bonus, but the final decision depends on Q4 sales and cash collection. If cash flow improves, we’ll aim for a higher bonus to motivate our team,” they shared.
After a prolonged downturn, many Hanoi real estate companies are restructuring, cutting costs, and being cautious with financial decisions. “Maintaining Tết bonuses is a significant effort. Our priority is retaining our team and their trust for the next recovery cycle,” they added.
Companies Urged to Disclose Tết Bonus Plans
The Ministry of Home Affairs has requested companies to develop Tết bonus plans based on their 2025 performance, as per the Labor Code, and to inform employees transparently.
The Ministry also instructed provincial Departments of Home Affairs to collaborate with industrial zone authorities to survey wage conditions, labor relations, and Tết bonus plans, submitting reports by December 25.
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