On the morning of January 11, 2026, Bcons Group hosted the launch event for the Bcons NewSky project in the northeastern area of Ho Chi Minh City, attracting approximately 1,000 attendees, including prospective homeowners and representatives from distribution partners.
Strong Market Interest in Real Residential Demand
Observations from the event revealed a large turnout from the beginning, with a majority of attendees being young professionals and families residing or working in Ho Chi Minh City and its surrounding areas. The engaged atmosphere highlighted a growing demand for projects offering convenient connectivity, competitive pricing, and long-term living solutions.
Industry analysts note that the segment catering to genuine residential needs continues to dominate the market. Investors are adopting a more cautious approach, while buyers increasingly prioritize practical factors such as location, legal compliance, and essential amenities.
Northeastern Ho Chi Minh City: A Hub for Residential Relocation
Recent market reports indicate limited new apartment supply in central Ho Chi Minh City, coupled with high property prices. This trend has spurred a shift toward satellite cities, particularly in areas with robust transportation infrastructure and established populations.
In this context, the northeastern region of Ho Chi Minh City, especially the Thuan An area (formerly part of Binh Duong Province), stands out due to its direct connectivity between Ho Chi Minh City and Binh Duong, extensive industrial zones, and consistent housing demand from the local workforce and professionals.
Bcons NewSky: Strategically Located Along Key Infrastructure
During the launch, Bcons NewSky was highlighted for its prime location on the frontage of National Highway 13, a vital transportation artery in northeastern Ho Chi Minh City currently being expanded to a 10-lane, 60-meter-wide road. Notably, a planned station on Metro Line 2 (Thu Dau Mot – Ho Chi Minh City) will be situated just 100 meters from the project, enhancing future public transport connectivity.
Bcons NewSky is strategically located on National Highway 13. Source: Bcons Group
This prime location facilitates easy access to Ho Chi Minh City’s center and is expected to enhance property values as infrastructure developments progress.
Design Focused on Long-Term Living Needs
Beyond its strategic location, Bcons NewSky is designed to meet genuine residential demands. The project features popular apartment layouts such as 2-bedroom, 2-bathroom; 3-bedroom, 2-bathroom; and 3-bedroom, 3-bathroom units, emphasizing functional design, privacy, and ventilation for multi-generational families.
The project boasts 79 integrated amenities catering to daily resident needs, complemented by easy access to external facilities along National Highway 13, including shopping centers, schools, hospitals, and industrial zones.
Premium on-site amenities cater to all resident needs. Source: Bcons Group
A Milestone in Project Introduction
The launch event marks the beginning of Bcons NewSky’s official market introduction. Following the event, detailed consultations on planning, products, and legal aspects will be provided to prospective buyers.
With its strategic location along a key transportation route, proximity to a planned metro station, and focus on real residential needs, Bcons NewSky is poised to address the housing demand in northeastern Ho Chi Minh City, contributing to a more stable and sustainable market.
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