The North Central region of Vietnam, though harsh, boasts a favorable climate for cultivating pineapples, tea, and citrus fruits. While citrus crops are dwindling due to diseases, and tea struggles to increase its revenue, pineapple cultivation is experiencing a rapid expansion. The drought-tolerant pineapple, particularly the MD2 variety, offers exceptional quality and profitability, with potential profits exceeding 700 million VND per hectare, significantly outperforming other crops.