On February 9th (the 30th of Tet), Ms. Hoang Ngan (residing in Thu Duc, Ho Chi Minh City) disclosed that she still hasn’t been able to exchange for new small change bills. This year, exchanging for new small change has proven to be more difficult than previous years. On the 28th day of the last lunar month, she went to the bank for transactions and requested to exchange for new small change bills but was consistently rejected. Asking her relatives didn’t yield any success either. She said she will decide to switch to online lucky money (li xi) by scanning QR codes for her loved ones.
The trend of payment, QR code scanning, and digital banking transactions are increasingly popular, which is predicted to make online lucky money explode during this Tet holiday. Many banks and e-wallet services are catering to their customers by offering various personalized features.
 Online lucky money is being promoted by many banks and e-wallet services during Tet |
Nam A Bank has announced the launch of a gifting feature on Open Banking for this Tet holiday. Customers can use Open Banking to send lucky money with just one touch, along with Tet wishes of good luck and prosperity to their loved ones and friends. Online lucky money on digital banking applications provides convenience, flexibility, and high interactivity. The sender can easily choose the amount, wishes, design, and send lucky money remotely to the recipient.
“The feature allows users to gift up to 5 different recipients in a single transaction. Users can send gifts based on their account numbers or phone numbers. They can also pre-order gifts with the scheduling feature to provide a unique and fresh experience at the beginning of the new year,” said a representative from Nam A Bank.
VietABank has recently introduced the nickname account feature for individual customers and the online lucky money feature on the VietABank EzMobile application for this Tet holiday. “Tet brings people closer” with this feature allowing customers to send lucky money in the form of symbolic numbers representing good luck, health, love, and personal messages to their loved ones and friends.
Along with offering online lucky money on the MSB mBank digital banking application, Maritime Bank (MSB) also launched a program called “Online Lucky Money – Win Thanh Tai’s gold” where customers have the chance to win gold prizes, including the grand prize Thanh Tai, which is a quantity of 9999 gold… The online lucky money feature on the MSB mBank application helps customers send gifts in the form of money transfer along with greeting cards and meaningful wishes to their loved ones, especially those who are far away.
MoMo e-wallet has introduced the online lucky money feature with outstanding advantages such as versatile QR codes and the “Create QR with AI image” feature. This feature allows users to elegantly give and ask for lucky money. MoMo users can be creative and personalize their lucky money QR codes with their portraits, customize names and messages, and share their New Year wishes…
According to Mr. Nguyen Ba Diep, Co-founder of MoMo, technology is significantly impacting people’s lives and changing the way users interact with society. Online lucky money also enhances the spiritual aspect of the traditional custom of giving lucky money, as sincere wishes with small amounts of money can surpass conventional material values.
|
Developments in AI technology are helping financial institutions provide products and services that personalized customer experiences. Impressive numbers like 20,240 VND, 68,686 VND, 99,999 VND, odd birth years… which were once unattainable with traditional lucky money, can now be easily realized through online lucky money channels. |
By Thai Phuong
