Volkswagen is a multinational corporation headquartered in Wolfsburg, Federal Republic of Germany. Volkswagen is a leading global automotive manufacturer and has maintained its position as the largest market share holder in the European automotive market for decades.
The group operates in 150 countries and has more than 120 factories in various regions around the world to optimize production capacity and supply chain stability. The global quality of the Volkswagen Group is defined by unified strategies worldwide.
The restructure, transformation, and development strategy of the Volkswagen brand started under the name TRANSFORM 2025+. Volkswagen commits to providing carbon-neutral mobility for everyone. Currently, Volkswagen is entering the next phase of this transformation process, with the “ACCELERATE” strategy. Volkswagen is accelerating, producing large quantities, and covering all segments. In this way, Volkswagen positions the Volkswagen brand as the global leader in climate-neutral mobility. But it would be a mistake to think that only electric cars bring this success. The real game-changer is digitization.
Electrification, software-defined products, new business models, and autonomous vehicles – these four main factors are driving the development of the automotive industry in the future. The Volkswagen brand is driving change by developing customer-oriented software and digital experiences as core competencies. Volkswagen’s comprehensive approach to carbon neutrality is implemented throughout the entire product life cycle, from the supply chain to production, to use and recycling. The Volkswagen brand sets ambitious and reliable global sustainability goals.
In the framework of the Volkswagen Group’s orientation strategy is the focus on SUV development – a strategy directly affecting the Vietnamese market. Volkswagen plans to offer more than 30 SUV models worldwide by 2025. The SUV development strategy includes both internal combustion engine and electric vehicles.
In Vietnam, Volkswagen aims to bring customers premium SUV and MPV models with a new direction of “Experience and affirm new class”, to build a premium brand that is most beloved globally. In 2024, Volkswagen affirms its position with innovative brand identity, new-generation products worldwide, and focuses on enhancing customer experience.
High-end MPV and SUV generations in Vietnam are gradually gaining a foothold with names such as Viloran, Touareg, Teramont, Tiguan, T-Cross, almost fulfilling the categories of the most concerned MPV, SUV segments in the Vietnamese market. With the soon-to-be-revealed factor “Pioneering Technology – Class Experience,” the versatile sports SUV model Volkswagen Teramont X has completed the lineup of SUV products.
Atlas Cross Sport Concept – the concept car of Teramont X, first introduced to the world in 2018.
The Volkswagen Teramont X made its first appearance as the Atlas Cross Sport Concept (concept car) at the New York International Auto Show, a 5-seater version of the successful 7-seater SUV Atlas in the US market, which was launched in 2017. The concept version was well received not only in the US, and in April 2019, the commercial version named Teramont X was officially launched in China – where Volkswagen holds the number one market share globally. Following the success of this model, Teramont X continued to be introduced to other major markets worldwide such as the US, Canada, and Mexico since October 2019.
Volkswagen Teramont X, the new-generation SUV product line, contributes to a new era for the premium brand in the Vietnamese market.
Volkswagen Teramont X is a suitable product line for the Vietnamese market, inheriting the strengths of many models to become outstanding and breakthrough by providing unique experiences for the owners. Volkswagen Teramont X combines the flexible and powerful operations of the SUV models in all terrains, combined with spacious, luxurious and comfortable spaces like large-sized MPV models. Volkswagen Teramont X also leaves its mark with trendy and youthful designs, pioneering technology in the versatile sports SUV segment.
Luxurious, comfortable and personalized interior space of Volkswagen Teramont X.
Volkswagen Teramont X is suitable for all kinds of adventures but still carries a classy and individual personality when used for work purposes. Teramont X is a suitable choice for gentlemen, young entrepreneurs, high-level executives of corporations, operating or doing business in the fields of art, entertainment, finance,… Volkswagen Teramont X promises to be a perfect representative for the new-generation SUV products of the Volkswagen brand in Vietnam and contributes to a new era of the premium brand in the Vietnamese market.
The ID. family of electric vehicles from Volkswagen.
It doesn’t stop there, the new era for the Volkswagen brand also opens up many surprises for the Vietnamese market. The completely new-generation products, typical representatives of the global “ACCELERATE” strategy, are promised to come to Vietnam this year. The Volkswagen ID.6 – the flagship electric SUV of the ID. family generation will be featured at the Vietnam Motor Show 2024, gradually completing the goal of being the leading carbon-neutral mobility company worldwide.
