The Digital Transformation Trifecta: Unlocking Success for Vietnamese Businesses

The digital transformation is not merely about adopting new technology; it's about reshaping the way businesses operate, think, and cultivate their culture. Success in this transformation hinges on addressing the human and cultural elements of change.

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Digital Transformation (DX) is a pressing initiative for businesses of all sizes in Vietnam. However, many enterprises misunderstand DX as merely adopting new technologies into their operations, neglecting the importance of people, culture, and the changes that come with this process.

Digital transformation is not just about technology; it’s about transforming business models and empowering people. According to a report by the Ministry of Information and Communications, 59.6% of Vietnamese businesses face leadership challenges in their digital transformation journeys. Human resources are also a concern, with 64.7% of companies lacking specialized talent. Additionally, 71.3% of organizations lack effective change management plans.

The report “SME Digital Maturity Study for Asia Pacific” (2020) by Cisco & IDC highlights that Vietnamese SMEs face barriers in their digital transformation, including a lack of digital skills and talent (17%), insufficient IT infrastructure (16.7%), and digital mindset or cultural challenges (15.7%). Evidently, DX is not just about technology upgrades; transforming business models and upskilling people are the core enablers of a successful DX journey.

ABeam Consulting Vietnam emphasizes that for digital transformation to be truly effective, businesses must focus on three key factors: People, Culture, and Change. As Ryohei Oda, CEO of ABeam Consulting Vietnam, points out, “These three factors—People, Culture, and Change—are interdependent and complementary. Insufficiently skilled personnel can lead to underutilized expensive tools. Moreover, without appropriate change management aligned with the organization’s culture and capabilities, any gains made may not be sustainable.”

Mr. Ohno Hiroshi, Senior Manager of Business and Technology at ABeam Consulting Vietnam (Photo: ABeam VN)

Another critical aspect is leadership and corporate culture. DX is not just about technology upgrades but also about transforming the way people work, interact, and innovate within the organization. Leaders play a pivotal role in guiding and driving the DX process. Additionally, a supportive corporate culture that encourages open communication across levels and teams will motivate employees to contribute to the DX journey.

Mr. Ohno Hiroshi also recommends that changing the mindset and work style of an entire organization requires a clear human resources strategy, as well as commitment and support from all levels of the business. When all stakeholders are involved and supportive, change becomes an integral part of the organization, making the DX process more sustainable and effective.

DX is also about transforming mindsets, work styles, and creative interactions within the organization (Photo: ABeam Consulting VN)

ABeam Consulting’s Practical DX Solutions

ABeam Consulting Vietnam stands out in the digital consulting arena with a diverse team of over 120 experts. Rather than focusing on individual departments, ABeam offers comprehensive solutions, especially in key sectors such as commerce, automotive, banking, and smart manufacturing.

For ABeam, digital transformation goes beyond digital technology implementation. It starts with aligning all stakeholders towards a shared goal and vision. With their extensive experience, ABeam assists organizations in redefining their mission, vision, and core values, translating them into specific digital transformation strategies with actionable initiatives and roadmaps.

ABeam’s approach includes developing an overarching transformation strategy, creating detailed roadmaps, implementing effective internal communications, providing leadership training, facilitating personnel transformation, and managing change across various industries. This holistic approach ensures consistency and sustainability in the adoption and operation of DX solutions.

ABeam Consulting Vietnam received the certification of Vietnam’s Best Workplace from Great Place to Work (Photo: ABeam VN)

Effective DX involves introspecting the enterprise, formulating strategies centered on the three key factors of People, Culture, and Mindset Change. These factors lay the foundation for the enterprise’s digital future. With its expertise and specialization in DX, ABeam Consulting is well-positioned to offer practical and comprehensive solutions to businesses in Vietnam and worldwide, enabling them to successfully navigate their DX journeys and create sustainable value for their organizations.

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