Two agreements were signed as part of the Vietnam Tourism and Film Promotion Program organized by the Ministry of Culture, Sports, and Tourism of Vietnam in Hollywood, California. Vingroup will collaborate with Warner Music Group and Indochina Productions to promote the Group’s strategic products and introduce Vietnamese culture to international friends through films, music festivals, and music videos.
The parties will work closely to promote Vietnam as a top destination for international filmmakers and music video producers. Vingroup commits to supporting projects by Warner Music Group and Indochina Productions that are carried out at locations within the Group’s ecosystem, including Vinpearl resorts and VinWonders amusement parks. Additionally, Vingroup will provide VinFast electric car models for use in the partners’ music and film projects.
Moreover, the collaboration will create opportunities for world-renowned music stars managed by Warner Music Group to participate in the 8Wonder International Music Festival and other music events organized by Vinpearl.
Lisa Nguyen, CEO of Warner Music Vietnam, shared: “Vietnam boasts breathtaking natural scenery and has the potential to become an ideal location for film projects and music festivals. Some of our artists, such as Charlie Puth, have already performed here. With our partnership with Vingroup, Warner Music Group looks forward to more opportunities to expand our activities in Vietnam.”
Nicholas Simon, CEO of Indochina Productions, stated: “Indochina Productions has been operating according to international standards across the region, and with the support of relevant government agencies and corporations that advocate for the film industry, we have helped establish Thailand and the Philippines as Hollywood’s film hubs. These three factors also brought the production of ‘Kong: Skull Island’ to Vietnam. With Vingroup’s support, we believe this beautiful country will become a shooting location for many more international blockbusters in the future.”
Meanwhile, Ngo Thi Huong, representing Vingroup, shared: “We are honored to collaborate with Warner Music and Indochina Productions to promote Vietnamese culture, tourism, and innovative creations. This is a great opportunity for us to introduce Vingroup’s brand and products globally, bring international artists, actors, and film crews closer to the Vietnamese audience, and open doors to promote Vietnam’s culture and beauty to the world more profoundly and powerfully.”
The signing of the memorandum of understanding between Vingroup, Warner Music, and Indochina Productions not only demonstrates the scale of Vietnam’s leading multi-industry group internationally but also reflects its vision and aspiration to promote cultural values, natural landscapes, iconic structures, and the prosperity of Vietnam today to the world. It contributes to gradually establishing Vietnam as one of the most attractive tourist destinations in Asia.
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About Vingroup Vingroup is Vietnam’s leading private multi-industry economic group, operating in three main sectors: Technology and Industry, Commerce and Services, and Social Welfare. With a system of production and business activities spanning Vietnam and many other countries such as North America, Europe, and Southeast Asia, Vingroup pursues a strategy of cooperating with leading global corporations to continuously innovate and develop a high-quality ecosystem of products and services, enhancing the quality of life, and elevating Vietnamese brands on the international stage. Learn more at: https://www.vingroup.net/ About Warner Music Group Warner Music Group is one of the world’s largest music companies, established in 1958 and headquartered in New York, USA. WMG currently manages numerous globally renowned artists, including Ed Sheeran, Dua Lipa, and Cardi B. About Indochina Productions Indochina Productions was founded in 2010 by Nicholas Simon, a renowned American-Hungarian filmmaker. ICP is a leading production partner for many major brands in the fields of international entertainment and advertising. ICP was responsible for bringing the blockbuster film ‘Kong: Skull Island’ to Vietnam, contributing to promoting the country’s image worldwide. |
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