Founder & CEO of Lep’, Nguyen Ngoc Tram, on the evening of November 14, shared a heartfelt letter reflecting on the journey of the “made in Vietnam” fashion brand over the past eight years. Notably, the female CEO also announced that the brand will be closing all its stores on November 30, 2024.
“Every journey has to come to an end, just like every party must eventually wind down and every dream eventually fade. One autumn day in 2024, I thought it was time to put an end to Lep’s eight-year journey,” shared CEO Nguyen Ngoc Tram.
The entrepreneur confessed that she could no longer keep up with the rapidly changing market, with its myriad new fashion styles and products that were both affordable and aesthetically pleasing. In addition, family reasons also played a part in the founder’s decision to bring an end to her eight-year entrepreneurial journey.
Nguyen Ngoc Tram, Founder & CEO of Lep’, also shared in her letter: “There were times when I had to manage 200-300 people, which turned me from a dreamy, cute girl into a grumpy and energy-depleted woman. Ending Lep’ is also an opportunity for me to rest, to find myself again, and to embark on new journeys as a mature woman. This has never been an easy decision.”
Additionally, the CEO of Lep’ revealed that from now until November 30, there will be a flat-price promotion at all stores and online platforms, and customers are advised to use up their reward points this month.
Nguyen Ngoc Tram, born in 1993, graduated from the Foreign Trade University but later switched to a career in fashion. Established in 2017, Lep’ currently has 17 branches across the three regions of Vietnam. The fashion brand rose to fame with its viral clips on social media, carrying the message of “how can we make women happier?” to encourage women to live a happier and more colorful life…
The Future of Vietnam-US Relations: A Comprehensive Strategic Partnership Forum
Vietnam Economic Times, or VnEconomy, is proud to be the official media sponsor for the upcoming event on November 15th.
The Greenback’s Fate: USD/VND Rates Ahead of the US Presidential Election Outcome
The US Presidential election results will pave the way for varying trade policy scenarios, which will have a significant impact on the global economy and, more specifically, on Vietnam.
“VIB Bank Contributes Over $129,000 in Taxes for 2023, Finalizing an Additional $383,000 Payment for 2022-2023”
As per the Large Enterprise Tax Department’s document dated November 11, 2024, Vietnam International Commercial Joint Stock Bank (HOSE: VIB) has completed paying additional taxes of 8.5 billion VND for the years 2022 and 2023, bringing the total tax payment for 2023 to 3,102 billion VND.
“VinFast Secures Backing from Vingroup and Chairman Pham Nhat Vuong to Fortify its War Chest and Accelerate its Ascent.”
On November 12, 2024, Vingroup and Mr. Pham Nhat Vuong announced a financial support package for VinFast. As part of this, Vingroup plans to provide VinFast with new loans of up to VND 35,000 billion by the end of 2026. In addition, Mr. Pham Nhat Vuong has committed to personally sponsoring VinFast with VND 50,000 billion. Furthermore, Vingroup will invest in VinFast Vietnam by converting the existing loan of approximately VND 80,000 billion into preferred shares, which will be eligible for dividends.
The Ever-Changing Landscape of SAM Holdings: Unveiling the New Chairman
On November 12, SAM Holdings Joint Stock Company (HOSE: SAM) announced changes to two key leadership positions: the Chairman of the Board of Directors and the General Director.
