The New Middle-Aged Savings Plan: Personalized Accounts, Shared Interest, Sustained Habits

Learning Wealth-Building Lessons from the Previous Generation

For middle-aged individuals, especially those aged 50 and above, saving is not just a financial habit, but also a way to demonstrate proactiveness, discipline, and responsibility for the future. From participating in community funds to gold saving or fixed deposits, they know how to preserve the value of money. Besides saving, they also encourage each other to participate and benefit from higher returns and stronger connections.

Now, this practice is being modernized in a more flexible and secure way through group savings. Instead of traditional methods, groups of close friends, neighbors, or colleagues can accumulate wealth together while maintaining independent accounts and transparent management.

BVBank brings this spirit of “collective accumulation, individual benefits” to customers through its online group savings program. Specifically, a group of 2 to 5 people can enjoy higher interest rates by pooling their savings. The more they save, the higher the additional interest rate, up to 0.4%/year. Savings of VND 200 million or more will receive an additional 0.2%/year; VND 500 million or more will earn 0.3%/year; and VND 1 billion or above will enjoy the maximum additional interest rate. This program is applicable for terms ranging from 1 to 6 months and is valid until December 31, 2025.

Many middle-aged individuals share that at their age, they seek not only high-interest rates but also peace of mind and transparency. Group savings through Digimi provides both: easy monitoring of individual accounts on the app and assured security and clarity in each transaction. There’s no more manual record-keeping or dependence on a group leader; everything is now systematized and transparent on smartphones.

Mr. Tran Van Hoa (62 years old, Binh Thanh), a retired teacher, shared that he and three old friends have been in a savings group for almost 20 years. “Before, we contributed a small amount each month, and each person would save individually. Now, we combine our savings to enjoy higher interest rates, while still controlling our money and benefiting from the additional interest. It’s much more convenient, and we maintain our old habit.”

Instead of considering savings as an individual task, the trend of group accumulation is becoming a community-building activity where friends and family come together to build a better future. For middle-aged individuals, this is not just an effective financial solution but also a way to reinvent an old value: saving together to maintain trust and encourage each other to live positively and resiliently amid rising prices.

Not Everyone Knows How to Make Their Money Grow

With prices soaring daily, many middle-aged individuals keep their money idle in their accounts due to technological fears or concerns about complex procedures. However, in today’s digital financial world, letting money “sleep” means missing out on profit-making opportunities that anyone can seize by slightly adjusting their familiar approach.

Ms. Kim Dung (57 years old, District 3, Ho Chi Minh City), a member of a health club, shared: “Before, we used to save together in a community fund, which provided motivation to save and maintained our connections. Now, we’ve switched to group savings through Digimi. The mobile app is simple to use, and even at my age, I can manage it, contrary to my initial thoughts.”

Finding it convenient and effective, Ms. Dung introduced it to her relatives and friends of the same age. “I told the group members that even a small amount from each person would be beneficial when combined. We earn higher interest and share a common goal. As seniors, safe savings remain our top priority.”

With BVBank’s digital banking platform, Digimi, all group savings transactions are performed online, and it’s easy to monitor one’s savings and payment accounts. This approach not only optimizes profits but also suits the cohesive lifestyle of middle-aged individuals: friends invite each other, families participate together, effectively saving and sustaining a robust accumulation habit.

The journey of intelligent accumulation sometimes starts with a minor change, like inviting a close friend or acquaintance to join group savings. This not only earns additional interest but also strengthens faith in personal finance, ensuring that every day, money silently grows. In this era of rising prices, wise decisions, however small, bring greater gains.