Vietnam – A Promising Retail Market
With its young population and rapidly growing consumer demand, Vietnam stands out as one of the most dynamic retail markets in the region. Currently, modern retail accounts for only 12–15% of the market, indicating significant room for growth. Today’s consumers prioritize not only convenience but also quality and food safety—a prime opportunity for AEON to expand its presence in Vietnam.
Modern retail in Vietnam still has ample room for development.
Long-Term Expansion Strategy
AEON identifies Vietnam as a strategic market alongside Japan, focusing on diversifying retail models across major cities and promising localities. This approach aims to bring AEON’s products and services closer to consumers nationwide. On September 23rd, AEON launched its Tan An Mall in Tay Ninh province, followed by AEON Van Giang—its first store in a Vingroup-owned shopping center. Moving forward, AEON will intensify its efforts in three key regions: the Red River Delta, Central Vietnam, and the Mekong Delta.
A Comprehensive Shopping Experience at AEON Van Giang
The first floor houses the AEON Supermarket and AEON Delica food court, offering high-quality, safe food products, imported goods, and a variety of ready-to-eat meals to meet daily customer needs. On the second floor, shoppers can explore fashion, footwear, accessories, homeware, and AEON’s exclusive specialty stores.
AEON Van Giang offers safe, high-quality products, fully meeting daily shopping needs.
The opening of AEON Van Giang not only boosts local economic and commercial growth but also introduces a modern shopping experience, enhancing the quality of life for residents in Eastern Hanoi. Join us in celebrating this milestone and discover the unique value AEON Van Giang has to offer starting October 2, 2025.
Revolutionary Proposal to Resolve Land Valuation Challenges
The proposed land price list is meticulously structured based on land type, region, and location. Provincial People’s Councils determine the land price table every five years, with the next update set to be announced and implemented starting January 1, 2026. Revisions and additions will be made as necessary to ensure accuracy and relevance.
The IPO Season Arrives: Largest Capital Raise Since 2018
After years of stagnation, Vietnam’s primary market is entering its most vibrant IPO season since 2018, with a wave of major corporations simultaneously launching plans to raise billions of dollars in capital.
Billions Wiped Out as Bitcoin Plunges in Today’s Crypto Market (September 28th)
Last week, Bitcoin closed at $109,600, marking a decline of over 5% and making it the third-worst performing week of the year so far.









































