For the first time, Fortune has expanded its prestigious list to Southeast Asia, recognizing companies with the most outstanding work environments in the region. Masan Consumer’s inclusion in this global ranking marks a significant milestone in its development journey, reflecting its people-centric philosophy and commitment to creating an ideal environment for employees to maximize their potential.
The Best Company to Work for in Southeast Asia
According to Fortune, amidst Southeast Asia’s robust economic growth, this list honors organizations that not only achieve exceptional business results but also foster an ideal workplace for their employees. Based on the Great Place To Work® survey model, the ranking recognizes companies where employees have strong trust in the organization, take pride in their work, and exhibit high team spirit.
Fortune’s evaluation process places a strong emphasis on direct feedback from employees through surveys, combined with an in-depth assessment of corporate culture and HR strategies. Over 1.3 million employees participated in surveys evaluating their workplace culture, with more than 550,000 responses verified.
After a rigorous evaluation process, Masan Consumer’s recognition underscores its relentless efforts to enhance employee experiences and build a professional, dynamic work environment. This accolade from Fortune, a leading organization behind global rankings such as Fortune Global 500, Fortune’s Most Powerful Women, and 100 Best Companies to Work For™ in the U.S. and Europe, is a well-deserved acknowledgment.
A Comprehensive HR Strategy by Vietnam’s FMCG Leader
For three consecutive years (2023-2025), Masan Consumer (UPCoM: MCH) has been recognized as a Great Place To Work, based on a comprehensive survey of over 5,000 employees nationwide. Notably, 91% of surveyed employees rated Masan Consumer as an excellent workplace, a 4% increase from the previous year—a testament to the workforce’s strong trust. Across all criteria in the Trust Model (including Trust, Respect, Fairness, Pride, and Collegial Relationships) according to Great Place To Work standards, Masan Consumer’s results were high and improved by 2 to 4 points compared to the previous survey. This highlights the company’s comprehensive human development strategy, fostering a creative, cohesive environment where employees are empowered to contribute to the organization’s success.
Masan Consumer has focused on developing structured training and development programs, along with attractive and appropriate compensation packages, ensuring every individual has the opportunity to invest in their future. The company also prioritizes a friendly and efficient HR management system, helping employees optimize performance, enhance skills, and realize their full potential.
Over nearly 30 years, with a mission to serve consumers, Masan Consumer has continuously innovated to deliver high-quality products that meet the essential needs of millions of Vietnamese families. The company boasts a diverse portfolio of FMCG products across categories such as seasonings, convenience foods, beverages, and personal and household care, with well-known brands like CHIN-SU, Nam Ngư, Omachi, Kokomi, and Wake-up 247. Masan Consumer’s products are present in over 98% of Vietnamese households and are exported to more than 26 countries worldwide.
In 2025, Masan Consumer was awarded the Enterprise of Choice 2025, a non-profit survey conducted by CareerViet. This award reflects the company’s strong appeal to industry talent and reinforces its leading position in Vietnam’s FMCG market.
Beyond the award, Masan Consumer’s recognition affirms the trust and cohesion it has built with its workforce, reflecting its HR policies and strategies that deliver tangible value. This solid foundation and driving force position Masan Consumer as a hub for nurturing talent and ambition, becoming a source of pride for Vietnam as it continues to serve Vietnamese consumers and expand globally.
– 14:57 03/12/2025
Why Did Masan Consumer Choose This Moment to Announce Its HOSE Listing Plan?
On December 4th, Masan Consumer (UPCoM: MCH) will unveil details regarding its planned transition from UPCoM to HOSE listing. This move is garnering market attention, as companies typically opt for such a shift only when they have solidified operational foundations, financial capabilities, and long-term growth strategies.
MCH: From a National Brand to a “National Stock” Contender
Over the past three decades, Vietnam’s fast-moving consumer goods (FMCG) market has undergone transformative shifts: from an era of scarcity to a period of supply abundance, and now, an age defined by experience, quality, and added value. Economic growth and rising living standards have profoundly reshaped consumer behavior. While the focus once centered on mere sustenance, today’s consumers prioritize taste, safety, and convenience, embracing healthier, more streamlined lifestyles.
“A New Consumer Blue-Chip on HOSE: What Does MCH Bring to the Market?”
On December 4, 2025, Masan Consumer Corporation (Masan Consumer, UPCoM: MCH) will unveil detailed plans for its listing on the Ho Chi Minh City Stock Exchange (HOSE). This milestone not only marks a significant step for the company but also stands as a notable highlight in Vietnam’s stock market landscape, which is entering its final acceleration phase of the year—a period when investors actively seek clear signals to shape expectations for the year ahead.
Unveiling the 4/12 Event: Anticipating Masan Consumer’s “Crown Jewel” Legacy
For nearly three decades, Masan Consumer (UPCoM: MCH) products have seamlessly woven themselves into the fabric of Vietnamese life. From a bowl of fish sauce gracing the family dinner table to a packet of instant noodles fueling the pace of modern life, from a bottle of chili sauce at your favorite local eatery to a can of coffee awakening your mornings, Masan Consumer’s offerings have become indispensable companions in everyday moments.
Vietnamese FMCG Leader Dominating 80% Market Share Set to List on HOSE
As a leading player in the fast-moving consumer goods (FMCG) industry, Masan Consumer Holdings (Masan Consumer, UPCoM: MCH) has captured market attention with its upcoming listing on the Ho Chi Minh City Stock Exchange (HOSE). This highly anticipated event highlights the company’s strong foundation, powerful brand presence, and substantial scale, positioning it as a long-term anchor for both domestic and international capital inflows.
