The 5 Most Popular Installment Payment Categories Today

Understanding the needs of over 750,000 existing credit cardholders, VIB found that users have a wide range of spending needs. The 5 most popular categories are still travel, shopping, education, buying motorbikes, beauty & dentistry. These are essential expenses that upgrade one’s lifestyle and often carry a hefty price tag compared to monthly income.

For instance, single cardholders often have to think twice about spending an entire month’s salary on a laptop upgrade for better work performance, or even several months’ worth of salary to own a new scooter for safer commutes. Opting for such purchases might mean postponing dental treatments, missing out on the ideal time for orthodontic work, and so on.

Cardholders with families also face tough decisions when it comes to investing in premium schools and courses for their children, splurging on annual vacations to strengthen family bonds, or spending on shopping and beauty treatments for personal happiness.

A common thread in these brain-racking choices is the pressure of paying a large sum of money upfront, which can significantly impact the cardholder’s financial situation.

VIB Empowers Cardholders to Balance Their Spending

VIB is committed to helping cardholders manage their finances by designing the best installment payment program tailored to these 5 popular categories. This program makes payments more convenient and efficient by spreading out large expenses over a period of up to 36 months. By opting for automatic installment payments for significant expenses, cardholders can enhance their financial management skills and enjoy the life they desire.

3 Personalized Touchpoints That Align with Cardholders’ Preferences

Instead of offering generic promotions to all customers, VIB is personalizing the installment payment experience through its credit cards with 3 customizable options: product characteristics, tenure, and monthly payment amount.

Regardless of their identity, income, age, or interests, cardholders can find a perfect match within VIB’s ecosystem of 10 specialized credit card lines. These include Cash Back, Super Card, Online Plus 2in1, LazCard for shopping, Travel Élite, Premier Boundless for travel enthusiasts, and Family Link, Ivy Card for family and education-related expenses. Customers can choose any card they already own or apply for a new one to easily register for the installment payment program.

VIB empowers cardholders to choose their preferred tenure of 6, 9, 12, 18, 24, or 36 months—the longest installment period in the market today. They can also select their monthly installment amount based on their financial capabilities for transactions within the aforementioned five categories. The longer the tenure, the smaller the monthly payments, ensuring long-term financial stability.

Typically, cardholders with families and multiple expenses opt for registering 2-5 large categories for longer tenures to avoid disrupting their daily spending. On the other hand, those with fewer shopping categories, higher, and more stable incomes tend to choose shorter tenures, although they may occasionally opt for longer ones to invest their idle money.

With this level of personalization reflecting today’s spending habits, VIB cardholders have the opportunity to design their own installment packages that align with their income sources and long-term personal financial management plans, benefiting themselves and their families.

This feature, a first in the market, addresses the need for automatic installment registration for large-value transactions. It’s a one-time registration that applies until the customer performs a cancellation action on VIB’s website.

3 Tiers of Benefits: The More You Spend, the More You Gain

For VIB cardholders, credit cards are not just a means of payment or installment purchases; they are tools to optimize spending. Holding a VIB credit card unlocks a combo of 3 tiers of benefits: the installment program, exclusive privileges of each card line, and partner promotions.

Upon registering for the “Buy Now, Pay Light” program, customers can enjoy a 0% interest rate, zero initial participation fee, and a 0% periodic fee for the first 3 months. Starting from the 4th month onwards, new installment categories will be subject to a periodic fee of 0.4%/month for tenures of 6 or 9 months, and 0.8%/month for tenures ranging from 12 to 36 months. This is the lowest interest rate in the consumer lending market today.

VIB’s specialized credit card lines also offer exclusive privileges tailored to specific spending categories. For instance, the Family Link card provides up to 10% cashback on all education, healthcare, and insurance expenses, lightening the financial burden for parents who opt for installment payments for their children’s tuition fees. The Super Card offers flexible cashback of up to 15% on shopping, travel, dining, and more, making it ideal for occasions with high spending.

The Cash Back card provides up to VND 24 million in annual cashback for shopping and services at dental clinics and beauty salons. Housewives can allocate funds for their self-care and family’s healthcare needs without significantly disrupting their monthly budget.

Additionally, VIB has partnered with 150 strategic partners to create the VIB Privileges ecosystem, offering promotions of up to 40% across various categories: VIB Shop for shopping, VIB Dine for dining, VIB Travel for travel, VIB Move for transportation, and VIB More for other lifestyle needs.

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