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According to Vu Tan Cong, former VAMA Secretary General, Lynk & Co's positioning of their vehicles as affordable yet premium is a wise strategy. However, he emphasizes that the company's success will hinge on their ability to take precise and appropriate actions to bring this vision to fruition.

The imported car market is booming, and it's outpacing the domestic automotive industry. But why are consumers increasingly opting for imported vehicles over locally-assembled cars? This intriguing trend warrants further investigation, as it could significantly impact the automotive landscape in the country.

Six months after the ban, this is the reality in the world's first country to prohibit the import of petrol and diesel cars.

The Hyundai range, including the Santa Fe, Tucson, and Palisade, is now available with enticing discounts and accessory packages from select dealers. These offers provide an excellent opportunity for customers to experience the renowned quality and performance of Hyundai vehicles at even more attractive prices. With these deals, Hyundai is making a strong statement about its commitment to delivering value and an exceptional ownership experience.

The MG7 has a powerful sales driver, but the Chinese automaker must carefully leverage the success of the MG5 and ZS to maintain its winning streak in Vietnam. A strategic approach is needed to ensure their flagship model doesn't slip up and lose momentum.

After July, the Vietnamese automotive market will continue to witness an influx of Chinese car models, including the debut of a brand new brand.

This is the deepest cash discount ever offered during the 'warehouse clearance' sale of the 2023 Hyundai Palisade.

This is the car manufacturer that has been slapped with the highest additional tax when importing electric vehicles for sale in Europe.

A host of new car models have been spotted at emissions testing centers and some have even been previewed at dealerships and taken for test drives. With an array of new vehicles on the horizon, it's an exciting time for car enthusiasts and the industry alike.

Last month, VinFast announced that it would be postponing the opening of its North Carolina plant by another three years, until 2028. This decision was made to effectively manage short-term spending and allocate resources towards immediate growth objectives. By delaying the plant opening, VinFast aims to optimize its financial strategy and ensure a more robust foundation for its short-term goals. This strategic move showcases VinFast's commitment to a sustainable and well-planned expansion, ensuring a strong foothold before venturing into new territories.